From the detailed analysis of both the terms of selling and negotiation we can draw some fundamental facts. It is generally observed that a good sale will close itself and the need for negotiation arises when some fine tuning is required in the sale process. Selling is selling and has no process in the negotiation process. Selling is to focus more on the positive aspect of the products whereas negotiation involves systematic planning, listening and making proposals. The key is to understand when selling has concluded and negotiation begins. In short when negotiation begins selling has to be stopped. The settlement range when we enter the negotiation process is to be decided as this gives a lifeline process. The fundamental aspect of this it prevents us to make concessions to make the pressures of the moment. Developing a settlement range keeps us to counter the pressures that may mount in due course of time. Selling and negotiation are two sides of a coin and needs to take place on an even keel for a decision making process. Both are distinct terms and has its own share of pros and cons. Selling is simply make the sales of the product and if the sale enters the negotiation stage then the sales person has to focus more on the value rather than on the price. In fact if we lay stress on the value the results are bound to come. Before entering into any negotiation process a systematic method of operation along with a detailed plan needs to be incorporated. This has been the success story of the company Rolly Royce and it is achieved a substantial clientele because of its effective marketing strategy and negotiation skills.
从双方的销售和谈判的条款的详细分析，我们可以得出一些基本事实。人们普遍认为，一个良好的销售和谈判将关闭本身的需要时，一些微调，在销售过程中所需要的。销售是销售，在谈判过程中没有过程。销售是更加注重产品的积极的方面而谈判涉及系统的规划，听力和建议。关键是要明白当销售结束，谈判开始。在谈判开始销售时必须停止。沉降范围当我们进入谈判进程将决定这给出了一个生命线的过程。最基本的问题，这可以防止我们作出让步，使目前的压力。开发一个沉降范围使我们计数器，可以安装在适当的时候压力。销售和谈判是一枚硬币的两面，需要对决策过程的平稳。两者都是不同的，也有自己的优点和缺点。销售仅仅是使产品的销售，如果销售进入谈判阶段，然后销售人员要把更多的精力放在价值而不是价格。事实上如果我们注重结果注定会价值。进入任何谈判过程进行系统的操作方法以及详细的计划需要纳入之前。本公司一直Rolly劳斯莱斯的成功故事，是因为其有效的营销策略和谈判技巧，取得了大量的客户。
