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Challenges of new media technology

As any other technology, despite numerous benefits, new media technology also has its own limitations and challenges. Unlike old media technology, the first challenge is the cost associated with implementing a new media technology. The second challenge is the time taken to adapt to the same. It is not possible to implement a new media technology overnight. For instance, if an organization or user is planning to develop a website, in order to advertise their products or services, they have to spend a huge amount for developing the website and wait for many days for the website to be complete. This is quite challenging when compared with the usage of old media technology.  For example advertising in a newspaper is easy as well as inexpensive; however the reach is not extensive when compared with advertising through a new media technology. The third challenge is coping up with the latest technology. New media technology is evolving day by day, giving birth to new tools and techniques. Coping up with the changing technology is a challenging task.  It is up to the individual to learn and adapt to the new media technology quickly and make the best out of it. Invasion of privacy is the fourth and one of the most critical challenges of new media technology. New media technology makes use of internet and computer networks as its main platforms for transmission of digital information.  The internet is prone to several security attacks which may invade the privacy of the user. Hence this is one of the greatest challenges that both the users as well as service providers must take care of. The fifth and final challenge associated with new media technology is ethical consideration. There are certain ethical and legal practices to be followed by users in making use of new media technology. It is therefore important for the users to make use of the new media without violating ethical aspects.

 

Privacy considerations of new media technology

“One man’s grievance is another man’s gossip”- is an old saying. Distinguishing between both of these determines if a particular media is responsible for, “invasion of privacy”. One of the leading challenges posed by new media technology is privacy. Before looking into privacy issues associated with new media, it must be understood that privacy is of three types (Lawlink). They are (1) Physical privacy (2) Freedom from excessive surveillance and (3) Information privacy.

 

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新媒体技术的挑战

与任何其他技术,尽管有许多好处,新媒体技术也有其自身的局限性和挑战。与旧媒体技术,第一个挑战是成本与实施新的媒体技术。其次是时间来适应同一。这是不可能实现的新媒体技术的一夜。例如,如果一个组织或用户,计划开发一个网站,以宣传他们的产品或服务,他们要花大量的网站开发等许多天的网站是完整的。这是一个相当大的挑战相比,使用旧媒体技术。例如广告在报纸是容易和廉价的;而不是广泛相比,广告通过新媒体技术。第三个挑战是应对与最新的技术。新媒体技术的发展日益,催生新的工具和技术。应对与变化的技术,是一项艰巨的任务。它是由个别的学习和适应新媒体技术的迅速和充分的。隐私权的侵犯是第四和一个最关键的挑战,新媒体技术。新媒体技术利用互联网和计算机网络为主要平台的数字信息的传输。互联网是容易的几个安全攻击可能侵犯用户隐私。因此这是一个最大的挑战,双方的用户和服务提供商必须照顾。第五和最后的挑战与新媒体技术的伦理思考。有一定的伦理和法律的做法,遵循用户使用新媒体技术。因此重要的是用户使用最新的媒体不违反伦理方面。

隐私的考虑,新媒体技术

“一个人的申诉是另一人的八卦”是一句古老。区分这两种确定是否一个特定的媒体负责,“侵犯隐私”。一个主要的挑战所带来的新媒体技术是隐私。之前寻找到隐私问题与新媒体,必须了解,隐私权是三种类型(lawlink)。它们是(1)身体隐私(2)自由过度监视和(3)信息隐私权。

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