计算机论文代写之英国客户

一般来说,本研究的目标是:

1。设置一个合理的研究范围与理论支持这项研究。

2。了解和确定的中国中产阶级从以往的文献。

3。探讨消费行为特征的中产阶级在当前时间。

4。分析当前中产阶级而言,他们的消费行为,对比以往的研究和大纲的最典型的特征。

5推荐和提供建议,营销人员。

1.4研究价值

4价值中国客户与中国中产阶级

据麦肯锡全球研究所(2006),中国经济将逐渐开始摆脱从制造经济增长模型的消费模式在未来二十年,中国消费者将开始发挥更大的作用。自从中国的自由化进程开始于1980,市场顾客1300000000格式的市场潜力巨大(麦肯锡公司,2006)。作为中国人收入急剧提高,mckincy全球研究报告(2006)预测,中国将成为世界第三大消费市场2025。这是说,随着中国成为一个经济实力不断壮大的今天,中国顾客,现在是一个有影响力的权力,甚至在全球市场。

计算机论文代写之objectives

In general, the objectives of this research are to:

1. Set a reasonable research scope with theoretical support for this study.
2. Understand and identify Chinese middle class from previous literatures.
3. Explore the consume behaviour features of Chinese middle class in current time.
4. Analysis the current middle class in terms of their consume behaviour, contrast with the previous researches and outline the most typical features.
5. Recommend and provide suggestions to marketers.

Value of this Research

Value of Chinese Customer and Chinese Middle Class

According to McKinsey Global Institute (2006 b), the Chinese economy will gradually begin to move away from the manufacture growth model to the consumption modle in the next two decades, and China’s consumers will begin to play a greater role. Ever since China’s process of liberalization began in the 1980, a market of 1.3 billion customers formats a market with tremendous potentials (McKinsey, 2006 a). As the incomes of Chinese people raise dramatically, the report of McKincy Global Institute (2006 a) forecast that China will become the third-largest consumer market in the world by 2025. This is to say, as China becomes a growing economic power in nowadays, the Chinese customers in nowadays are an influential power even in the global market.

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