按名義性質計算，法國是全球第六大經濟體，按購買力平價計算，法國被認為是第九大經濟體。它被認為是歐洲第三大經濟體，僅次於德國和英國。法國是歐洲僅次於德國的第二大貿易國。1992年至2001年，中國與商品有關的對外貿易余額保持順差。經濟在1998年達到了254億美元,但法國貿易平衡是由於經濟危機和紅色的財政赤字在2000年達到150億美元的數量在2003年(山本et al ., 2009 b)。一九九八年的貿易總額為7,300億元，包括產品及服務的進出口。歐盟成員國的貿易占法國貿易的60%。
France holds the sixth largest economy across the globe by figures of nominal nature and it is considered to be ninth largest economy as per the figures of PPP. It is regarded as the economy that is third largest within Europe following Germany and UK. France is second major trading nation after Germany in Europe. Its goods related balance of foreign trade has remained in surplus from the year of 1992 till 2001. The economy reached to $25.4 billion in the year of 1998 but the French trade balance was hit due to the economic crisis and got red in the year of 2000 as the deficit reached to the amount of US $15 billion in the year of 2003 (Yamamoto et al., 2009b). The overall 1998 trade sums to be $730 billion imports and exports of products and services. EU members based trade accounts for the 60 per cent trade in France.
France is considered for the target market due to variety of reasons. The primary lies within the fact that it is largest business district within the Europe as more than 1000 conferences takes place within Paris, France. As per the findings of CBRE, the market of France is such that high quality products are preferred due to that it makes it suitable for the leather products. France is considered to be extremely profitable as the leather products will be of high quality and the brand yields value. The criteria of target market is fulfilled due to the fact that over 28 million individuals visit France on annual basis with over 88 million passengers travelling through the Paris Airports (Yamamoto and Bayramoglu, 2011). France is viewed as primary center of economic transactions making it further profitable for Elibol. Furthermore, it closely follows the trends of likewise nations and states such as New York, United States and Tokyo, Japan making it the premier global economy engine.