In 1938, Christian Dior was hired by Robert Piguet as a model and sign three collections. The tailor the foot-holes black and white is his first bestseller.
Mobilized in 1939, he returned to Paris in 1941 and joined Lucien Lelong, one of the largest fashion houses in Paris.
In 1946, he left Lucien Lelong to start his own couture house at 30 Avenue Montaigne in Paris. Marcel Boussac, the cotton king of investing 60 million francs in this endeavor.
The designer who considered the fragrance as “the final touch of a dress” started a perfume company along his fashion house: the first was the famous fragrance perfume “Miss Dior”.
In 1947, the first Dior collection is the effect of a revolution in fashion after the war.
As the designer to invent the style New Look with radical avant-garde creations, he imagines a new feminine silhouette with rounded shoulders and bent at the waist with full skirt-shaped corolla with 20 cm of soil.
Note: the term “New Look” was launched by Caramel Snow, editor of Harper’s Bazaar, seeing new models of Dior it would have exclaimed: “Dear Christian, your dresses Have Such A new look”.