The company of Thomas Cook is the parent organization of Thomas Cook Ireland and United Kingdom, Condor Airlines along with other such related subsidiaries until the year 2007, when there had been a merger with MyTravel Group PLC. The combination of this new organization had been known as Thomas Cook Group PLC. This had also been listed under the London Stock Exchange (Calder2013). In the current era, it has been identified as one of the leading travel groups across the globe, with an appropriately focused strategy, a portfolio of brands leading the market, a flexible model of business, and a team of approximately 31,000 individuals (Ahwere 2012). The entire group shows commitment towards the achievement of vision. The vision is to go further for making the dreams of others come true (Ingle, 2008). The organization gives huge importance to the customers and is focused on delivering sustainability in valuing the shareholders.
This essay will be discussing the product portfolios and relative profitability of the organization in context with the current business model being used by the organization. This business model will be interrogated by stating how the organization has been making money to show the interaction amongst the market of product and the market of capital. Different frameworks will be used for describing the portfolio of the products and services being provided by the organization.