新西兰论文代写 酒店

by | 14-Feb-2013 | 新西兰论文代写

新西兰论文代写

 

Hyatt Hotels Corporation is one of the leading global hospitality companies across the world that has its headquarters based in Chicago. Park Hyatt is a major iconic brand of its portfolio that targets the business segment comprising of discerning and affluent individual business as well as leisure guests through its strategies of luxurious and elegant accommodations. The company is driven by the vision to become the most preferred brand of consumers in every customer segment in which they are present through the deployment of innovative strategies and practices.

 

The focus of the scope of activities of the Park Hyatt group remains to the hotel industry and as such, its major competitors include the big players in the global hotel industry. The global hotel industry can be characterized as an oligopolistic industry that is dominated by few well known brands which give stiff competition to each other. The hotel major is targeting the upscale market only as its offerings are too expensive to meet the budget constraints of the middle to lower income group levels.

 

Ranging from original works of art to culinary arts, the hotel strives to be the best service provider that meets all sorts of needs of the target clientele – from a romantic outing to a rejuvenating vacation to conduct of business meeting and weddings, etc. The locations of the hotels are also at strategic centers in the respective cities so that it is easier for customers to travel across and save time during conveyance. The hotel major should leverage its asset base to expand the scope of its target market segment on a geographical as well as income level basis in lines with the BCG and the Ansoff’s Matrix.

新西兰论文代写

凯悦酒店集团是一个领先的全球接待世界各地的公司,其总部设在芝加哥。柏悦酒店是一个主要的标志性品牌的组合,目标业务段组成的辨别和富裕的个人业务以及休闲客人通过其策略的豪华和优雅的住宿。该公司是由视觉成为消费者最为青睐的品牌在每个客户段,现在通过部署的创新策略和实践。

 

的重点活动范围的柏悦酒店集团仍然是酒店行业,因此,它的主要竞争对手包括大玩家在全球酒店行业。全球酒店行业特征为垄断行业,是由几个知名品牌的激烈竞争,给彼此。酒店主要是针对高档市场只有作为其产品太贵,以满足预算约束的中产收入群体水平较低。

 

从原始的艺术作品来烹饪艺术、酒店力求做到最好的服务提供者,满足各种需求的目标客户——从一个浪漫假期出游青春进行商务会议、婚礼、等位置的酒店也在战略中心在各自的城市,这样就方便顾客来穿越和节省时间在运输。酒店主要应该利用其资产基础扩大范围的目标细分市场在地理以及收入水平的基础线波士顿咨询集团和安索夫的矩阵。

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