英国代写assignment 1-16

by | 16-Jan-2013 | 英国论文代写

英国代写assignment

Based on its success on the online UK-Ireland market performance, the originality of its business model and expanding its business in Europe, Ryanair is trying to follow a feasible plan for growth by targeting specific markets. The group’s strategy is to achieve the following objectives:

¾                To affirm and strengthen its leading position in terms of lower production costs other market players due to the effects of experience and that can make economies of scale.

¾                Maintain its growing reputation and ensure a stronger image.

¾                Increase the power of communication (based on brand equity existing and a charismatic leader and atypical).

¾                Diversify its sources of income (increase the share of income in the annexes Turnover).

 

Actions Taken or Pursued To Achieve These Goals

A dynamic investment policy geared to the future: like its counterpart U.S. (Southwest), it seeks to expand gradually to expand its fleet coverage of Europe. To do this the company has used its ability to play of market capitalization, to generate internal cash flow and debt to expand rapid expansion in Europe.

 

 

A strategy which aims to reduce costs:

¾                Capital costs of the aircraft continuing to prefer shopping at a single manufacturer (limitation of training costs, maintenance, purchasing and storage spare parts, greater flexibility of crew and equipment)

¾                Staff costs by improving the productivity of its workforce.

¾                The costs of its customer service.

¾                Airport fees by targeting airports in terms of cost competitive playing its bargaining power and his fame to insert it.

英国代写assignment

基于在线英国爱尔兰市场表现它的成功,其商业模式的创新和扩大其在欧洲的业务,瑞安航空公司试图遵循特定市场增长的一个可行的计划。本集团的策略是实现以下目标:

肯定和加强其领先地位,在降低生产成本的其他市场参与者由于经验的影响,可以使规模经济。

维持其日益增长的声誉和确保图像。

提高通信电源(基于品牌资产的现有的和富有魅力的领袖和非典型)。

多样化其收入来源(增加收入的附件中的周转率)。

采取或追求实现这些目标的行动

一个动态的投资政策面向未来:像它的对手美国(西南),它旨在扩大逐步扩大欧洲舰队覆盖。这样做的公司利用其在资本市场发挥的能力,产生内部现金流量和债务扩大在欧洲迅速扩张。

一种策略,旨在降低成本:

资本成本的飞机继续喜欢逛街,在一个单一的制造商(培训成本,维修,采购和储存备件,限制更多的人员和设备的灵活性)

员工成本提高其员工的生产力。

客户服务的成本。

机场费针对机场在成本竞争力的发挥其议价能力和他的名声将它插入。

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