We see strong demand for value-priced apparel and accessories sold by discounters. Luxury goods had been strong before the mortgage and financial crises pulled the UK into a recession and led to slower global growth starting in late 2007.
Sales trends stabilized at a “new normal” level in the second half of 2009 for most luxury industry participants. Nordstrom closed fiscal 2010 (ended January 2010) with a 4.2% comp store decline (versus a9% comp decline in the previous fiscal year), despite the 7.1% comp increase in the final fiscal quarter of2010. In fiscal 2011, Nordstrom’s comp increased 8.1%, and year-to-date comps through June 2011 rose7%. We note the comp metric reflects strength at Nordstrom full-line stores, where the year-to-date comp was +8.1%, versus the +2.8 at Rack locations. It is undeniable that NEXT offers low cost products, but the extent to which the firm differentiates both its products and services to meet the needs of its customers clearly highlights that the firm’s competitive advantage is achieved through differentiation.
销售趋势稳定在2009的下半年大多数奢侈品行业参与者的“新常态”的水平。Nordstrom封闭2010财年（截至一月的2010）与4.2%的复合店下降（与A9 %在上一财政年度下降7.1%，尽管公司）公司增加在最终的财政季度2010。在2011财年，诺德斯特龙的公司增加了8.1%，今年迄今为止是六月和2011 rose7 %。我们注意到在NordstromCOMP度量反映全店的实力，在今年迄今为止COMP + 8.1% + 2.8，与机架位置。不可否认的是，下一个提供低成本产品，但在何种程度上的公司区分其产品和服务以满足客户的需求，明确集锦，企业的竞争优势是通过分化。