Assignment First

英国论文代写价格:某些组织和商业游说团体的作用已经全面暴露出来,其目的是美化自己的形象。全球媒体的报道已开始对那些暴露出他们双重身份的企业进行深度批评。这两方面都包含了保持积极的公共关系的尝试,与企业内部的实际不良行为以及将企业坏蛋重新打上企业好人的标签相比。毫无疑问,把更多的资金投入到世界各地不断发生的灾难中,要比把资金投入到公关活动中更好。通用电气集团(GE group)旗下的先正达(Syngenta)等机构就是这种可耻尝试的一个例子,它们用公共关系烟幕和媒体管理来掩盖糟糕的科学。另一个组织的例子是耐克。该公司已逐渐从直接否认与问题有关的事实,转变为否认自己对供应商的行为没有责任,然后在公共关系方面采取一系列行动,目的是改善公司的形象,而不是解决血汗工厂的虐待问题。The role of certain organizations and groups of business lobbying with an aim to greenwash their image has been exposed comprehensively. Global coverage of media has started being deeply critical on businesses that show their two faces. These two sides are inclusive of attempts at keeping a positive public relation in comparison to the bad practices in reality within corporate and corporate baddies re-branded as corporate good guys. It is no doubt that spending more capital on taking care of disasters that keep occurring across the world is better than investing capital in public relation campaigns. An example of such disgraceful attempts is organizations such as Syngenta under GE group for covering up the bad science with public relations smokescreen and management of media. Another such organization example is Nike. The company has gradually transitioned from problem related outright denial to disclaiming that it has no responsibility for the act of its suppliers and then to a sequence of manoeuvres in public relations aimed at improving the image of the company without addressing the abuses in the sweatshop.



英国论文代写价格 :根据Wright的分层金字塔理论,使用金字塔可以描述粉饰橱窗的行为,即使重要的操作过程与CSR集成的需求不匹配。企业社会责任的有效政策解耦理论是一种尽可能接近企业核心业务流程的理论。一个简单的业务结构是由负责指导流程实现适当目标的各种输入制定的。这是通过以一种有效的方式管理关键的业务流程来实现的,从而产生实际的形象化输出。在这种情况下,重点放在行为规范的实现上,以帮助有效地培养CSR。允许报告目的以一种随后的方式进行准确的测量是至关重要的。此外,行为规范的传播对人们的感知有积极的影响。然而,为了获得有效性,行为代码需要集成到日常关键操作中。如果后续实现的过程每天都要进行解耦,那么代码在其打算创建的值中就变得无关紧要了。反过来,该公司可能会因粉饰门面而受到应有的指责。目标的内部化也是必不可少的,以便能够以有助于形成准确和完整的报告的方式衡量所取得的进展。如果组织没有设法集成其行为代码,结果审计和度量也会进一步受到阻碍,从而导致过程被解耦。那么,可以说,该报告并不是基于实际的条款,而是伪造的条款或不充分的数据相对于实际获得的结果。在这些情况下,可以通过显示CSR承诺内部和外部图像不一致的消息公开来捕捉粉饰行为。According to hierarchical pyramid by Wright, using the pyramid makes it possible to depict behaviour of window dressing even though vital operational processes de-couple the requirement for integration of CSR. A theory to decouple an effective policy of CSR is one which is positioned as near as is possible to the core business processes of a firm. A simple business structure is formulated by various inputs that are responsible for guiding the process to achieve appropriate goals. This is done by managing the key business processes in an effective way that results in actual figurative output. In this situation, the focus is positioned upon the conduct code implementation so as to help in fostering CSR effectively. Allowing reporting purposes accurate measurements, in a subsequent manner is essential. Communication of conduct code furthermore, serves to positively influence the perception of people. In order for this to gain effectiveness, however, the conduct code requires to have integration into the daily key operations. If the process of subsequent implementation undergoes de-coupling from day to day decisions, the code then becomes insignificant in the value that it intends towards creating. The firm, in turn may be accused rightfully of window dressing. Targets internalization is also essential for allowing measurement of the progress delivered in a way that it helps in fostering reports that have accuracy and are complete. If an organization does not manage to integrate its conduct codes, the results auditing and measurement are also in turn hampered further resulting in the process to be decoupled. Then, it can be said that the reporting is not based on actual terms rather falsified terms or inadequate data in relation to real obtained consequence. In these situations, behaviour of window dressing can be captured through message exposure that displays inconsistencies present between CSR commitment internal and external image.