英国论文:商业研究方法和技术

| 23-5月-2015 | 英国论文代写

英国论文:商业研究方法和技术

本节将讨论业务选择和研究方法将回顾和反思他们基于一些关键概念方法和技术,应用领域的技术,这些技术的优缺点,优点和弱点,伦理问题,个人的影响等等。这些讨论将常见的每个选择的技术。三个商业研究方法/技术选择评审的主要数据收集与调查问卷方法;主数据收集与半结构化深度访谈,主要通过观察数据收集。的一些关键概念参与问卷调查的方法收集数据的业务研究问卷长度:问卷长度不应过多或过少。它必须刚好收集足够的信息研究;调查问卷类型:问卷应该与non-ambiguous开放式或封闭式问题。交货方式:问卷可以以不同的方式呈现,他们甚至可以管理手机。使用这种技术通常当反应需要收集到一个更大的样本。大量的人,他们的观点很容易被记录。时这是有用的研究目标是已知的,样本量也相应的决定。这里收集的问题给出一组人在一个预先确定的地点或人邮件等。答案是寄回或返回。一些伦理问题时要牢记使用问卷调查的方法是,应该让人知道他们的志愿。他们的同意是很重要的,他们应该被允许不回答问题,他们不想。深入的采访是更多的开放式和半结构化。它基本上是一个面试官和应聘者之间的对话。这样面试的目的通常是收集信息。虽然这也通过问卷调查方法,这里的不同之处在于,被申请人的角度看,感觉和更多的考虑。

英国论文:商业研究方法和技术

This section will discuss the business research methods selected and will review and reflect on them based on some key concepts in the methods and techniques, application areas for the techniques, advantages and disadvantages of these techniques, strengths versus weakness, ethical issues in them, personal implications and more. These discussions will be common to each of the selected technique. The three business research methods/techniques selected for the review are Primary Data Collection with the Questionnaire Methodology; Primary Data Collection with the Semi Structured in-depth Interview; Primary Data Collection through Observation. Some of the key concepts involved in the questionnaire methodology of collecting data for business research are Questionnaire length: The questionnaire length should not be too many or too less. It has to be just right to collect adequate amount of information for the research at hand; Questionnaire Type: Questionnaire should be open-ended or close-ended with non-ambiguous questions. Mode of Delivery: Questionnaire can be presented in different ways; they can even be administered on phone. This technique is used often when responses need to be collected from a larger sample. A large number of people and their opinions can be recorded easily. This is useful when the research objectives are already known and the sample size is also determined accordingly. Here the questions are given to a set of people collected at a pre-determined venue or people on mail etc. The answers are either mailed back or returned in person. Some ethical issues to be kept in mind when using the questionnaire approach is that, respondents should be kept informed of what they are volunteering to. Their consent is important and they should be allowed to non answer questions that they do not want to.An in-depth interview is more open-ended and semi-structured. It is basically a conversation between the interviewer and the interviewee. The purpose of such an interview is usually to collect information. While this is done through the questionnaire methodology also, the difference here is that the respondent’s point of view, feelings and more are taken into consideration here.

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