That the potential of social sites as a medium of communication is immense. It is recommended to use these sites cautiously as there can be fake and anonymous profile users who have wrong motivation. However, people can find virtual friends with similar preferences and they can gather information that are helpful for their own purposes through social networking sites. Thus communication via this medium is indeed effective.
In social internet profile, one may have added users who they also know in the real world. It can often be noticed that people pretend absolutely different than what he or she is in real life. An introvert friend or acquaintance pretends to be too friendly in their virtual world. Similarly, an extrovert person may not be friendly in social networking profile. Hence, a person’s character cannot be properly judged through social networking site. Posts by virtual friends, their likings and disliking might be entirely different from what they pretend in their profiles in Facebook, Instagram or MySpace. However, this is not true for every user. By looking into the posts and photos of a person, good relationship can be built with the people of familiar taste and preferences.