The economic freedom and growth in economy is the fundamental advantage of the model. There is also the growth in competition and increased choice for the consumers. The consumers can choose to indulge in a number of products. The efficiency of the model is achieved and the production times are reduced to a minimum. There is increase in the purchase power of the people .
The limitation of this model is that the social benefits are overlooked, and the theories of ethics are circumvented.
The free market fashion focusses only on economy and overlooks other social capital. The income divide between the people in general will be exemplified in this model. This will lead to inequality of wealth. Apart from this, the product value will be diminished. There will be greater income issues for the people and the poverty level in the society will be increased. The fast fashion also causes wreck on the environment. Decreasing obsolescence will result in a number of issues. Owing to this, a number of companies have tried to embrace newer model.