The financial analysis of the company shows that at the end of 2011, the total revenue of the company is Yen, 86 billion. As a foreign investment the company uses around 40% of its total share.
In USA Honda’s marketing strategies and corporate planning changed the complete structure of motorcycle market and competitiveness with the Japanese Market. For this as reported in annual announcement in year 1963s by Honda Motor Cycles to change its transmission system, (Three transmission systems instead of American cycle which have two and half transmission system) and the cost was reduced to 3 times less than the American cycles prices. For improving the productions and selling to the customers Honda hired more than 700 people to work in to its production plant. Also opened 150 distribution centres to reach to the large group of customers.
The decisions improvement of corporate planning that are needed to make facilitate the complete internal structure and running to the organization is because Corporate Planning of any organization as discussed above in the bone marrow of the system if fails everything fails. The managers in organizations have come up with an idea of implementing new technologies, new rules and regulations as per the required standards etc. As in Corporate Planning section of this report, it states that there are few issues which always cause the problem and make disturbances in the whole system those few issues which make great problem are needed to remedy for organizations.
Honda Motors started new strategies to approach new countries in order to establish the local production centers to plan the new sales strategy in USA and its different states of America. The Honda Motors introduced the new planning and emergent technologies in USA.
The responsiveness of the customers towards the company is very high rather than the other automobile industries. The selling of the hero Honda motor bikes was 20 times more than the others. The above analysis about to the set the strategy in USA for selling the motor bikes is good and seems that the company is getting 20% of the total profit from the USA only. Irresponsiveness also occurs in different states of USA so Hero Honda got new strategies to enter in the market.